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Episodes
Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes

Wednesday Oct 09, 2024
YouTube’s Latest Update You Must Know - EP.167
Wednesday Oct 09, 2024
Wednesday Oct 09, 2024
Summary:
In this episode of the Social Genius Podcast, Tristan and Jeff dive into YouTube's exciting new update allowing Shorts to extend up to 3 minutes. They discuss the growing competition with TikTok, the benefits of longer videos for monetization, and how creators can leverage this change to boost earnings and audience engagement. Drawing from personal experiences, they share insights on YouTube’s evolving platform, strategies for consistency, and balancing short-form with long-form content. If you're looking to grow your YouTube presence and maximize monetization, this episode is a must-watch! Tune in now to learn more!
Episode Highlights:
- YouTube Shorts Update
- 3-Minute Shorts Impact
- TikTok vs. YouTube Monetization
- Long Video Monetization
- YouTube Monetization Experience
- Ad Placement & Earnings
- Consistency & Longer Videos
- Short vs. Long Content
- Growing Subscribers with Shorts
- YouTube's Future Changes
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Sep 25, 2024
Power of Storytelling: Boost Engagement in Newsletters & Social Media - EP. 166
Wednesday Sep 25, 2024
Wednesday Sep 25, 2024
Summary:
In this episode of the Social Genius Podcast, Tristan and Jeff discuss the power of storytelling in newsletters and social media. Tristan shares how a personal story in his newsletter led to increased engagement, highlighting the value of mixing personal and business content. They also touch on political influencers and how this trend affects social strategies. Don't miss this insightful conversation—tune in now!
Episode Highlights:
- Tristan's Newsletter Success
- Power of Stories in Marketing
- Negative Feedback on Diversity
- Mixing Personal and Business Content
- Social Media vs. Newsletters
- Challenge to the Audience
- Personal Stories in Real Estate Marketing
- Influence of Politics in Social Media
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Sep 18, 2024
Politics and Social Media: Turning Trends into Growth! - EP.165
Wednesday Sep 18, 2024
Wednesday Sep 18, 2024
Summary:
In this episode of the Social Genius Podcast, Tristan and Jeff discuss how politics impacts social media. They cover reactions to the latest debates, strategies for using political trends to boost engagement, and tips for targeting different audiences. Whether you're neutral or have strong views, you'll learn how to leverage current events for social media success.
Episode Highlights:
- Beer Olympics
- Debate Reactions
- Social Media & Politics
- Election Controversy
- Biden's Leadership
- Political Neutralit
- Politics & Social Media
- Targeting Audiences
- Trend Hacking
- Leaning Into Beliefs
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Sep 11, 2024
Apple Event Highlights! - Ep. 164
Wednesday Sep 11, 2024
Wednesday Sep 11, 2024
Summary:
In this Social Genius Podcast episode, Tristan and Jeff summarize the latest Apple Event, highlighting the iPhone 16 Pro, Apple Watch, and AirPods upgrades. They discuss how these tools can enhance real estate and content creation, focusing on AI features like ChatGPT for simplifying tasks like captions and editing. Don’t miss their insights—watch and listen to the full episode now!
Episode Highlights:
- iPhone 16 Pro Features
- Camera and Real Estate
- Real Estate Phone Camera Tips
- AI for Email Tone
- iPhone for Real Estate
- Social Media Tools
- Apple Watch and AirPods
- AI in Real Estate Content
- ChatGPT for Content
- AI Simplifies Content Creation
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Aug 28, 2024
Benefits of Community-Focused Content - EP. 163
Wednesday Aug 28, 2024
Wednesday Aug 28, 2024
Summary:
In this episode of the Social Genius Podcast, Tristan and Jeff delve into the power of community-focused content creation, using Jeff's experiences at the Lake of the Ozarks as a prime example. They discuss how documenting and sharing local events consistently can establish you as a trusted figure within your community, ultimately leading to increased influence and business opportunities. Jeff shares the impact of leveraging past content and the importance of catering to your local audience over chasing viral trends. If you're looking to enhance your social media strategy, don't miss out on this insightful episode—tune in now!
Episode Highlights:
- Lake of the Ozarks: Jeff's Tradition
- Documenting Local Events
- Building Anticipation
- Community Engagement
- Expanding Content Ideas
- Content Consistency
- Success Stories
- Local Influence & Upcoming Topics
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Aug 21, 2024
iPhone 16 and Apple Intelligence - Everything We Know So Far! - EP. 162
Wednesday Aug 21, 2024
Wednesday Aug 21, 2024
Summary:
Join Tristan and Jeff on this episode of the Social Genius Podcast as they dive into Apple’s latest innovations, including the iPhone 16 and AI advancements. Discover how these cutting-edge technologies can revolutionize the way you work and connect. Whether you're in business, marketing, or just a tech enthusiast, this episode offers valuable insights to help you stay ahead of the curve. Don’t miss out—tune in and get the inside scoop on how to harness Apple’s intelligence to elevate your game!
Episode Highlights:
- iPhone 13: Time to Upgrade?
- Why iPhone is Essential for Business
- Apple's Texting Advantage
- Seamless Integration Across Apple Devices
- AI as the Ultimate Business Tool
- Apple vs. Android: A Simplified Ecosystem
- Upcoming Features of the iPhone 16
- AI Integration
- The Future of AI in Smartphones
- Will You Get the iPhone 16?
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Aug 14, 2024
Social Media Lessons from the Olympics! - EP. 161
Wednesday Aug 14, 2024
Wednesday Aug 14, 2024
Summary:
In this episode of the Social Genius Podcast, Tristan and Jeff explore how lessons from the Olympics, like Snoop Dogg's role and the viral Australian breakdancer, apply to social media success. They introduce the "bronze medal mindset," essential for new real estate agents and anyone navigating online platforms. The hosts discuss handling negativity, responding to comments, and the impact of deleting posts on algorithms. This episode is a must-watch if you're looking to grow and overcome social media challenges.
Episode Highlights:
- Snoop Dogg's Olympic Role
- Australian Breakdancer
- Social Media Trends
- Bronze Medal Mindset
- Real Estate Mindset
- Social Media Controversies
- Responding to Negativity
- Deleting Posts & Algorithms
- Social Media Growth
- Olympic Posts Challenge
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Thursday Aug 08, 2024
2024 Olympics Viral Stars! - EP.160
Thursday Aug 08, 2024
Thursday Aug 08, 2024
Summary:
In this Social Genius Podcast episode, Tristan and Jeff explore how to use trending topics to enhance social media engagement. They highlight viral moments from the Olympics and discuss aligning trends with your brand, a strategy they call "brandify the trends." The episode also covers how upcoming events, like elections, can impact social media marketing. Tune in to learn how to leverage current events to strengthen your brand’s online presence.
Episode Highlights:
- Impact of the Olympics on social media
- The pole vault incident meme
- Yusuf from Turkey
- Leveraging trends for marketing
- Memes & influence on current culture
- Personal experience with viral content
- Effective social media marketing
- Authenticity in leveraging trends
- Trends into long-term strategy
- The value of adapting to social media changes
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Jul 31, 2024
Olympic Controversies & Social Media Insights - Ep.159
Wednesday Jul 31, 2024
Wednesday Jul 31, 2024
Summary:
In this episode of the Social Genius Podcast, Tristan and Jeff tackle the controversy surrounding the Olympic opening ceremony and its impact on social media. They explore the emotional reactions and biases that shape public perception, emphasizing the importance of understanding different viewpoints. The discussion also covers the role of social media in spreading both love and hate, and how to navigate these dynamics effectively. For a deeper look into these engaging topics and more, be sure to watch the full video!
Episode Highlights:
- Controversial Olympics opening ceremony
- Misinterpretation of religious imagery
- Social media reactions and radical views
- Olympics' connection to Greek culture
- Comparison to the Last Supper
- Social media echo chambers
- Inclusivity & love on social media
- Social media amplifying controversies
- Jeff on non-religious social media
- Balancing beliefs with social content
- Avoiding judgment on social media
- Influence needs diverse interactions
- Hypocrisy in religious posts
- Engaging during the Olympics
- Making fun of Olympic sports
- Speed walking and early celebration
- Olympic moments for social content
- Posting Olympic statistics
- Encouraging thoughtful posts
- Community settings & surfing
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Tuesday Jul 23, 2024
Latest News and Instagram's Added Features - EP. 158
Tuesday Jul 23, 2024
Tuesday Jul 23, 2024
Summary:
In this episode of the Social Genius Podcast, hosts Tristan and Jeff discuss the importance of authenticity in social media engagement, leveraging trends, and handling controversial topics. They also share tips on using new Instagram features to enhance your social presence. Tune in for valuable insights and strategies to boost your social media game!
Episode Highlights:
- Importance of Authenticity
- Impact of Trending Topics
- Aligning Trends with Life and Business
- Using Political Events for Business
- Effect of Controversial Topics
- Tristan’s Post and Its Impact
- Taking a Stance on Social Issues
- Handling Negative Feedback
- Engaging with Comments
- Responding to Conspiracy Theories
- Handling Hate with Kindness
- Leveraging Trending Events
- New Instagram Feature: Adding Notes
- Adding Multiple Audio Tracks
- Wrap-Up and Future Opportunities
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,