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Episodes
Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes

Thursday Aug 17, 2023
Sitting Down With A Tennessee Rockstar, EP 123
Thursday Aug 17, 2023
Thursday Aug 17, 2023
Summary:
Today, Jeff hosts a rising RE talent from the badlands of Tennessee. Marie Reuters Lee is a name that’s gaining fame among top Tennessee realtors. The interesting thing about Marie’s journey is that she’s still somewhat a rookie, but one who has learned to harness the power of Social Media to greatly bolster her efforts. Listen to her story!
Highlights:
- Intro
- Welcome: Marie Lee!
- Marie’s story.
- What tips and tricks does Marie know?
- Jeff on ‘Tips and Tricks’.
- What Marie is doing now.
- The 70%
- Marie’s platforms.
- Does Marie multi-purpose her content?
- How Instagram became Marie’s cornerstone.
- Maries #2.
- Marie’s posting cadence.
- Commercial time!
- Going through Marie’s Instagram.
- Explaining thumbnail choices.
- Some BIO tips from Marie.
- Jeff has 2 things to say.
- You need to hear this.
- Jeff reminds us of something.
- Did Marie turn some haters?
- The last question.
- Outro
Resources:
Follow Marie Lee!
https://www.instagram.com/movemetotennessee/
Canva
Links
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Thursday Aug 10, 2023
3 Big Platforms Right Now, EP 122
Thursday Aug 10, 2023
Thursday Aug 10, 2023
Summary:
Tristan and Jeff are back with strategies and insights about 3 of the currently hottest Social Media platforms - X, Threads, and Facebook! Twitter has officially rebranded to ‘X’, while Threads continues to ride the hype train. Facebook, too, has surprisingly improved in standing over the last few months. All of these developments could mean huge impacts for your current approach, so best to stay updated and ahead of the trends!
Highlights:
- Intro
- T&J have 3 things to discuss.
- Let’s talk about ‘X’
- (Tristan) Parallel success on X and Threads.
- Find logically connective posts.
- Jeff is on Threads more.
- Commercial time!
- A Tristan story time.
- Meta’s diverse channels.
- What Jeff likes about Threads.
- Jumping to Facebook.
- A quick note on post-suppression.
- Why people stick with the classics.
- Jeff has a sound plan.
- Outro
Summary:
Tristan is back after a long while! Welcome back to the podcast champ! We’re taking things a bit easy this episode, so Tristan and Jeff will walk you through the latest happenings and developments within the Social Media space. There has been a resurgence in the popularity of text-based online interaction; tune in to this episode to get an idea of what you can get out of Threads and the newly renamed Twitter - ‘X.com’.
Highlights:
- Intro
- Let’s talk about the next Social Media era.
- Monochrome is back!
- The secret to getting real engagement on X.
- The key to Threads…
- Jeff shares interesting ‘Big News’.
- Let’s cut to commercial.
- Tristan dives into X.
- Jeff: So about Linda Yaccarino…
- Tristan on the real opportunity for X.
- Text-posting on TikTok.
- Engagement is key.
- What Tristan is excited about.
- Outro
Resources:
Threads
X
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Wednesday Aug 02, 2023
Text, Threads, Twitter, and Tristan!, EP 121
Wednesday Aug 02, 2023
Wednesday Aug 02, 2023
Summary:
Tristan is back after a long while! Welcome back to the podcast champ! We’re taking things a bit easy this episode, so Tristan and Jeff will walk you through the latest happenings and developments within the Social Media space. There has been a resurgence in the popularity of text-based online interaction; tune in to this episode to get an idea of what you can get out of Threads and the newly renamed Twitter - ‘X.com’.
Highlights:
- Intro
- Let’s talk about the next Social Media era.
- Monochrome is back!
- The secret to getting real engagement on X.
- The key to Threads…
- Jeff shares interesting ‘Big News’.
- Let’s cut to commercial.
- Tristan dives into X.
- Jeff: So about Linda Yaccarino…
- Tristan on the real opportunity for X.
- Text-posting on TikTok.
- Engagement is key.
- What Tristan is excited about.
- Outro
Resources:
Threads
X
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,

Friday Jul 21, 2023
Blockchain Explained with Allen Taylor, EP 120
Friday Jul 21, 2023
Friday Jul 21, 2023
Summary:
In his captivating and insightful explanations, Allen Taylor demystifies the complexities of blockchain, bringing clarity to this revolutionary technology. With his expertise, he navigates through the intricacies of decentralized ledgers, smart contracts, and cryptographic security, making it accessible for both tech enthusiasts and newcomers.
Highlights:
- Intro
- Who is Allen Taylor?
- Allen on Online Marketing
- Allen's Take on Threads
- Web 3.0
- Centralized VS. Decentralized Platforms
- In Terms of Security...
- Blockchain Explained
- Is Web 3.0 built to Deplatform?
- Niching Down
- How to Start Planning Ahead with Web 3.0
- Let's Talk About Monetization
- Allen's Parting Message
- Outro
Resources Mentioned:
Facebook:
https://web.facebook.com/profile.php?id=100079320214929
Twitter:
https://twitter.com/allen_taylor?s=21&t=PlX6GJIwFmsOITsaLoIMbA
Website:
Authorallentaylor.com
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, videomarketing,

Thursday Jul 06, 2023
Let’s Talk Tech with Jesse Stein, EP 119
Thursday Jul 06, 2023
Thursday Jul 06, 2023
Summary:
Jesse Stein is another great guest we have on for today, and he’s been building businesses for years! Jesse is a tech savant and is the founder and creator of the smart scripting platform Audience.co. He’s taking us on a trip down memory lane today while sharing some personal insight on how we can leverage the various digital tools that are now available to improve audience connection and brand personability. Get those notes ready!
Highlights:
- Intro
- Jesse Stein: From tech beginnings.
- Another version of AI.
- Jesse before his first company acquisition.
- Jesse’s pricing psychology.
- Where you can get ahead.
- Talk about what you know.
- Commercial time.
- Some video extra credit.
- E.A.T.E Google Ranking.
- Jesse on writing and AI.
- Will Google Bard help SEO?
- So, Audience.co?
- Audience.co CRM element.
- Outro.
Resources:
Follow Jesse Stein!
https://www.sportsmemorabilia.com/
https://www.instagram.com/jesse.steinn/
Temi
Hootsuite
Writer Access
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, videomarketing,

Thursday Jun 29, 2023
Zach Foust’s Take on SocialCon, EP 118
Thursday Jun 29, 2023
Thursday Jun 29, 2023
Summary:
Zachary Foust, better known online under the handle @ZacharyLoft, is a content creator and proven Real Estate professional. The charismatic and highly entertaining ‘Zach’ was one of our guests at SocialCon, and this episode is about his key takeaways from the event, as well as his current and future Social Media plans. Zach is one of the people we would recommend following and learning from online, so learn more about him and his methods by tuning in!
Highlights:
- Intro
- Zach’s thoughts on SocialCon.
- Zach’s recent subs boom.
- Zach: Super SEO-friendly content…
- Jeff shares something real quick.
- The factor of ‘Luck’.
- Zach’s response to hyper-nichism.
- Aaaaand - cue commercial!
- Tristan, quickly, say something!
- Zach’s plan is his alone.
- Quick playoffs discussion.
- Let’s talk more about the 3 Cs.
- Where differentiation happens.
- Why Zach quit his job.
- What’s next for Zach?
- Jeff: In closing…
- Outro
Resources:
Follow Zack Foust!
https://www.linkedin.com/in/zachary-foust-loft/
https://www.facebook.com/profile.php?id=100009690497109
https://www.instagram.com/zachary.loft/
TikTok
https://www.TikTok.com/@zacharyloft
https://twitter.com/ZacharyLoft
YouTube
https://www.youtube.com/channel/UCluiO_VhqVk84zfmX9s_eKg
Business Video School
https://www.bizvideoschool.com/
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, videomarketing,

Thursday Jun 22, 2023
AI for Real Estate with Martin Metzdorf, EP 117
Thursday Jun 22, 2023
Thursday Jun 22, 2023
Summary:
As AI continues to evolve and gain popularity, we will continue to explore and discuss the various benefits of AI at a high pace and level. Since Social Media moves at an equally fast rate, AI adoption has been greatly augmented, especially in the last couple of months. Joining us today to talk more about AI and its various applications, specifically for Real Estate, is special guest Martin Metzdorf! AI is transforming the entire Social Media landscape, and while there are certain concerns about its scope and usage, there’s no denying that those who refuse to embrace it will eventually get left behind.
Highlights:
- Intro
- Martin kicks things off.
- Using Sillaby for Real Estate.
- How Martin tweaks his AI-assisted scripts.
- Sillaby recap.
- Cross-using AI tools.
- Rehash: ChatGPT.
- A quick commercial.
- A funny ChatGPT example.
- Martin on Superus.com
- Video.ai
- Looking at current AI advancement.
- Warning: AI can be a time-suck.
- AI suggestions by Martin.
- Potential challenges with AI.
- Outro.
Resources:
Follow Martin Metzdorf!
https://www.linkedin.com/in/martinmetzdorf
https://www.facebook.com/martin.metzdorf/
https://www.instagram.com/martin_metzdorf/
TikTok
https://www.tiktok.com/@martinmetzdorf
Sillaby
ChatGPT
https://chat.openai.com/auth/login
Superus
Vidyo.ai
Descript
Midjourney
Lingosync
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, DrunkOnSocial/TikTok, DOS/TikTok, videomarketing,

Thursday Jun 15, 2023
Conversations Around AI with Chris Tamm, EP 116
Thursday Jun 15, 2023
Thursday Jun 15, 2023
Summary:
The take up of generative AI has boomed in recent times. True enough, AI tools have proven that they can greatly reduce workloads and improve efficiency, and even creative capacity. As such, there might be some use cases of AI that you might not be leveraging, especially if you’re in the Real Estate business. Today on the podcast, Jeff and special guest Chris Tamm talk about how you can and should be using AI to bolster your Social Media Real Estate efforts.
Highlights:
- Intro
- Welcome, Chris Tamm!
- The history of Chris.
- How long Chris has been working with AI.
- What caused the generative AI boom?
- How Jeff makes use of the likes of ChatGPT.
- Will AI replace human effort/s?
- Don’t embrace mediocrity.
- Running into emotional context-switching.
- Where to focus on AI within the RE industry.
- Chris ranks his 5 top AI products.
- ChatGPT + MS Excel.
- Screen Share: Balancing with ChatGPT.
- Descript.
- Other use cases for Descript.
- Midjourney.
- Dall-E.
- Adcreative.ai.
- Recap & Wrap up.
- Outro
Resources:
Follow Chris Tamm!
LinkedIn
https://bit.ly/TammLinkedIn
Facebook
https://www.facebook.com/chris.tamm.33
Instagram
https://bit.ly/TammInstagram
Firepoint
https://www.firepoint.net/
ChatGPT
https://openai.com/chatgpt
Descript
https://www.descript.com/
Midjourney
https://bit.ly/Midjrny
Dall.E
https://openai.com/dall-e-2
Adcreative.ai
https://www.adcreative.ai/
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, DrunkOnSocial/TikTok, DOS/TikTok, videomarketing,

Thursday Jun 08, 2023
Talking Business and Social Media with Dylan Huey - EP 115
Thursday Jun 08, 2023
Thursday Jun 08, 2023
The future of Social Media also lies with the youth. More and more young people are becoming Social Media pros and have used the various platforms to become leaders in business and education. Dylan Huey is one such character, and today, he’ll be joining Jeff on the podcast to discuss how Web newcomers and veterans alike can use Social Media to further their business growth, as well as learn about the evolving elements of the social landscape that makes Social Media such an effective marketing tool.
Episode Highlights:
- The Floor is Dylan’s
- How Dylan structured his ‘Club’.
- Dylan’s dynamic brand growth outlook.
- How to address Social Media skepticism.
- Jeff (Q): What should we be looking at as ‘Early Adopters’.
- Copycatting is on the way out.
- The best social app to gain the biggest following.
- Dylan personally hates making YouTube videos.
- The example of Discord.
- YouTube is already a legacy platform.
- Was Dylan leaving out Facebook and Instagram?
- Jeff’s ‘Top’ platform.
- The thing with TikTok, according to Dylan.
- Jeff would still go wth Facebook.
- Dylan’s parting words.
Resources:
Lemon8:
CapCut:
RSVP for SocialCon S2:
https://drunkonsocial.mykajabi.com/offers/6i5bQuAU/checkout
Follow Dylan Huey!
https://flash.komi.io/
https://dylanhuey.me/
https://www.rodinflash.com/
YT
https://www.youtube.com/channel/UCYs6Hkk55YwzaaxlsfJE4jA
IG
https://www.instagram.com/rodinflash/
https://www.linkedin.com/in/dylanhuey40/
FB
https://www.facebook.com/rodinflash
https://twitter.com/rodinflash?utm_source=hoobe&utm_medium=social
TT
https://www.tiktok.com/@rodinflash
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, DrunkOnSocial/TikTok, DOS/TikTok, videomarketing,

Thursday Jun 01, 2023
The Past and Future of SocialCon, EP 114
Thursday Jun 01, 2023
Thursday Jun 01, 2023
Summary:
SocialCon was a huge success! So much so that Kyle Draper hosts this episode of The Social Genius Podcast to discuss with Tristan and Jeff their biggest takeaways and realizations from this ‘One of a Kind’ conference. SocialCon is an event by and for Social Media, so tuning in could supply you with valuable insights to add to your own approach. The road to SocialCon Season 2 begins!
Episode Highlights:
- Intro
- Jeff starts breaking the ice.
- What’s your one big takeaway from SocialCon?
- Tristan’s take.
- Now it’s Jeff’s turn.
- Jeff explains the ‘Keenya Effect’.
- Kyle drops his 10 Cents.
- Playing through criticisms.
- The attractiveness of imperfection.
- Kyle (Q): Can people do intentional RE videos this way?
- The example of @Zillowtastrophes.
- Why mobilization is challenging.
- Riding out the views wave.
- How Tristan now does it.
- Kyle’s major criticism with SocialCon.
- Followers are byproducts.
- What J & T think about AI.
- Now it’s Jeff’s turn.
- The AI contradiction.
- What Jeff is most excited about for SocialCon S2.
- Jeff is reminded of one other takeaway.
- Outro.
Resources:
RSVP for SocialCon S2:
https://drunkonsocial.mykajabi.com/offers/6i5bQuAU/checkout
Follow Kyle Draper!
https://linktr.ee/coachkyledraper
YT: https://www.youtube.com/channel/UC86WaoQV1AV1gw7-G8Ps50Q
IG: https://www.instagram.com/coachkyledraper/
LinkedIn: https://www.linkedin.com/in/coachkyledraper/
FB: https://www.facebook.com/CoachKyleDraper/
Twitter: https://twitter.com/coachkyledraper
TT: https://www.tiktok.com/@coachkyledraper
Pinterest: https://www.pinterest.ph/kylerdraper3/
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Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork, DrunkOnSocial/TikTok, DOS/TikTok, videomarketing