Drunk On Social

Drunk on Social The Symposium-Social Media Companies Competing For Ears?- EP 04

Social Media Companies Competing For Ears?

Tristan Ahumada and Jeff Pfitzer discuss the rise of audio platforms and give insight into how social media companies are creating new experiences to compete in this space.  Today’s conversation focuses on Clubhouse, FB, Twitter and Youtube.

Episode Highlights: 

• Clubhouse launched in April 2020 and only has 9 employees.
• Financial companies originally evaluated the value of Clubhouse at 100 million but in a short period of time that evaluation has grown to over 1 Billion dollars.
• There are 6 million registered users on Clubhouse and it is only available on iPhones. 
• 2 million registered users actively use Clubhouse weekly.
• Facebook is creating something similar to Clubhouse. 
• Facebook currently has Rooms and is going to initially let you start a room that will essentially operate like Clubhouse. 

• Messenger Rooms was originally created by Facebook to compete with Zoom and Google hangouts. 
• Spaces on Twitter is a new way to have audio conversations on Twitter. 
• AR is Augmented Reality and you need to check out Facebook's Human Computer interaction at the wrist video. 

• Facebook is working on a kids version of Instagram. 
• Youtube is the future of TV.
• Instagram is much more diversified than any other platform with stories, reels, feed and IGTV. 
• Youtube is rolling out shorts with simple edits. 
• Users of Youtube expect longer videos. 
• Twitter is launching a new test for iphone to enable Youtube clips to be played in the stream.

Resources Mentioned: 

• Lab Coat Agents | Website | Facebook |Facebook Group| Twitter | Instagram
• Drunk on Social | Drunk On Social
• Tech@Facebook - Human-Computer Interaction at the Wrist
• DOS FB page link to social media platforms monthly active users

Drunk on Social The Symposium- EP 03

What’s new with FB, Twitter, IG and Clubhouse?

Tristan Ahumada and Jeff Pfitzer discuss what’s new with Facebook, Twitter, Instagram, and Clubhouse. They point out how it can potentially impact your social media strategy and ultimately your business.  Be aware of trends and stay ahead of the changes so you can maximize the opportunities.

Episode Highlights: 

• Today we are going to discuss the latest news from Twitter, Clubhouse, FB, and IG.
• Twitter is testing an edit or undo button.
• DRock with Gary V uses twitter to find freelancers. 
• Twitter today is #4 with monthly visitors.
• Clubhouse launched a creator accelerator program. 
• Clubhouse is looking to curate creators so they can have a bigger audience. 
• Clubhouse will soon add Android users and that could be significant. 
• Facebook is looking to create a similar product to Clubhouse. 
• Facebook is going all in on AR & VR. 
• Facebook is creating websites and landing pages. 
• NFT’s are Non-Fungible Tokens and you can create something unique to you that can not be replicated. Take a look at how they are using it with art.
• Instagram wants to capitalize on reels.
• Instagram recognizes the number of posts, stories, and IG TV’s on your account.
• Jeff commits to 4 to 5 posts per week in his feed post and 5 to 7 stories per day.
• Make social media what you want it to be.

Resources Mentioned: 

• Lab Coat Agents | Website | Facebook |Facebook Group| Twitter | Instagram
•  Drunk on Social | Drunk On Social Facebook Page
• Tristan Ahumada | Facebook | YouTube
• Jeff Pfizer | Instagram | TikTok 

 

Drunk on Social The Symposium-EP 02

General Social Media Strategies That Work 

Drunk On Social, The Symposium. Co-Host, Tristan Ahumada and Jeff Pfitzer go deep into general social media strategies for growing a social media audience. Jeff and Tristan also take the time to share the actual successful strategies they use daily to grow their social media audience which ultimately helped build their brands and grow their business. 

Episode Highlights: 

• We are going deep on these 10 platforms: FB, IG, TikTok, Pinterest, Twitter, Linkedin, SnapChat, Club House, YouTube and Reddit. 
• Today’s episode will focus on general social media strategies. 
• It’s about connecting with people on a deeper level and then showing them what you do for a living. 
• We are going to share simple principles about how to stay hip to what is happening and/or improve your social media presence. 
• Identify what your message is to the people you want to target. 
• You are the Brand. 
• Early adopters don’t know if it will work but they go all in so they can learn something from the process and apply it to other social media platforms. 
• This is Tristan’s strategy for his social media, personal brand and business: STAY = Sell, Teach, Advise and You. 
• Go all in on 1 social media platform first, before trying to use multiple platforms.
• Use what you love and attract as many people as you can. 
• The purple dress and glasses mindset. 
• Be yourself and don’t worry about what people think. 
• Jeff’s strategy is to do 4-5 feed post every single week and at least 5-7 stories per day. 
• With everything that happens over the course of your day, you need to answer the ?, Is this shareable? 
• Closely follow 5-10 people who inspire or entertain you and then take bits and pieces from them to grow your brand. 
• We are going to bring in experts and go deep on every single platform.
• We will keep you aware of what is next with each platform so you can identify how best to use it.

Resources Mentioned: 

• Lab Coat Agents | Website| Facebook |Facebook Group| Twitter | Instagram |
• Drunk on Social | Drunk On Social

 

Drunk On Social The Symposium-EP 01

Lab Coat Agents, Welcome to our first episode of Drunk On Social, The Symposium. Co-Host, Tristan Ahumada and Jeff Pfitzer introduce us to what we can expect from the Symposium, which will be 100% focused on social media and how to best use the platforms to take your business to new levels!

Episode Highlights:

•  Drunk on social will help you elevate your social media game, improve your social media presence, and help you grow your brand.
• The Symposium is going to go deep on all things social media.
• Our focus and passion has shifted to be out ahead in the social media world.
• Tristan is focused on FB and pivoting over to YouTube.
• Jeff focuses on 5 platforms: FB, IG, TikTok, YouTube and Linkedin, primarily focusing on short term content and building an organic audience.
• Go deep on 1 platform first and then grow and build your audience from there.
• Tristan is shifting things to Re-Stream, Streamyard, and ecamm live where you can take the same piece of content and break it down into smaller pieces of content for other platforms.
• We are going to pivot every time something changes in social media and introduce you to all new platforms..
• We want engagement from our audience and input on how you are using social media to stay out in front of the platform changes.
• We are going to introduce you to experts in particular social media outlets, so you can hear how they are leveraging that platform to grow their business.
• Go all in on Google, Google reviews, SEO and purchase Google and Youtube ads.
• Social Media value is usually based on MAU’s (Monthly active users).
• How is Social Media relevant to your business?
• We are going to talk to people who are actually building their audience organically and are specialists in a specific social media platform.
• As a business person, you need to understand the things you have available at your fingertips to stay ahead of social media changes and understand how to use them to grow your business.
• Check out our private FB group: Drunk on Social!

Resources Mentioned:

• Lab Coat Agents | Website | Facebook |Facebook Group| Twitter | Instagram |
• Drunk on Social | Drunk On Social
• Visual Capitalist
• Restream: Multistream to 30+ Platforms Simultaneously
• StreamYard
• ecamm