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Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes

Saturday Jun 29, 2024
TikTok Rise as A Discovery Platform! - EP. 155
Saturday Jun 29, 2024
Saturday Jun 29, 2024
Summary:
In this episode, Tristan and Jeff delve uncovers TikTok's impressive rise as a discovery platform, highlighting how it is revolutionizing brand and content discovery for users worldwide. Don't miss out on this deep dive into TikTok's evolving landscape. Tune in to the full episode now!
Episode Highlights:
- Cringe-worthy traditional news channels
- Preference for social media news
- TikTok as a discovery platform vs. X losing ground
- Social media as a top news source
- Ease of getting news from social media
- Transition of local departments to TikTok
- Using TikTok to search for news
- Social media as a Google replacement
- Echo chamber effect and algorithm biases
- Seeking different perspectives intentionally
- Social media's role in reinforcing biases
- Impact of politics on social media consumption
- Division in opinions during COVID-19
- Challenges of changing people's minds
- Evolution of search habits
- Long-term strategy for content creators
- Using TikTok discovery for content ideas
- Wrap-up: Future of news and social media
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,