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Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes

Thursday Aug 25, 2022
Thursday Aug 25, 2022
Answer Simple Stupid Specific Questions When Creating Long Form Content
Why is long form content important and why should it be a part of your strategy as a content creator, can’t you just create short form content and make it? You better tune in today to figure out the latest news and get ready for your next 12 months.
Episode Highlights:
- London Lazerson said, “TikTok shook up the Social Media space and changed my ife..” What is it all about?
- Why is long form content so important?
- What happens when things are going great versus when things are hard? Tristan talks about how people jump in without consistency.
- Jeff explains the difference of emphasis on long form content for those who create content for their business and for those who Social Media and getting brand deals is their business.
- How do you work smarter to create content that lives on different platforms?
- Jeff and Tristan discuss an article on YouTube about where Shorts are going and what it is creating.
- What makes YouTube what it is and why can it not be taken down? Tristan and Jeff weigh in their opinions.
- Jeff talks about if you “Google yourself” what shows up at the top and it is actually pretty fascinating.
- What do the people who are successful on YouTube say about Shorts?
- Tristan reviews Sean Cannell’s infographic.
- What is going on with Instagram?
- Will Instagram stay photo friendly or are they embracing much more video? How will they stay relevant and make their creators feel heard?
- Jeff talks about someone he just interviewed who mentioned asking the audience how much they are actually showing up posting video? At all? A lot of the industry is missing out.
Resources Mentioned:
- Business Video School: https://www.bizvideoschool.com/
- Drunk on Social Website: www.drunkonsocial.com
- Drunk on Social Facebook: https://www.facebook.com/groups/136264191062786/
- Drunkon Social Instagram: https://www.facebook.com/groups/136264191062786/
- Jeff Pfitzer Instagram: https://www.instagram.com/jeffpfitzer/
- Jeff Pfizer TikTok: https://www.tiktok.com/@jeffpfitzer?lang=en
- Tristan Ahumada Facebook: https://www.facebook.com/labcoatagents
- TristanAhumadaYouTube: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q
- Lab Coat Agents Facebook Group: https://www.facebook.com/groups/labcoatagents
- Lab Coat Agents Twitter: https://twitter.com/LabCoatAgents
- Lab Coat Agents Instagram: https://www.instagram.com/labcoatagents/
YouTube Reports that 1.5 Billion Users Now Engage with YouTube Shorts Content Each Month
https://drunkonsocial.com/f/youtube-reports-that-there-are-now-15-billion-shorts-users
Instagram’s Chief Explains the Latest Changes in the App Following User Backlash
https://drunkonsocial.com/f/instagram-chief-explains-latest-changes-after-users-clamor
London Lazerson's LinkedIn Post
https://www.linkedin.com/feed/update/urn:li:share:6959498045495398400
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