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Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes
Thursday May 18, 2023
Thursday May 18, 2023
How To Create Authentic Influence For Your Social Media Following, With guest Rene Rodriguez
Author and Social Media influencer Rene Rodriguez joins @jeffpfitzer on this week's episode of the #socialgenius podcast and guides us toward becoming more effective communicators, influencers, and content creators
Episode Highlights:
- Jeff introduces the guest Rene Rodriguez who is the author of Amplify Your Influence who uses his expertise in the field of neuroscience, body language to solve some of the toughest challenges in leadership, sales, and change.
- Rene talks about the first thing you need to do to start creating content, Understanding the Skill set of creating content.
- Jeff asks Rene what will be the best advice to the people who already are quitting before they continue.
- Rene shares that his first studio is his webcam and talks about how he started and his struggles in creating content.
- Learning from mistakes and the importance of consistency.
- Be the content, Create Authentic content.
- Rene said Everything can be a content just make sure there is a value point.
- Jeff asks Rene what will be your advice to a person who doesn't know how to edit anything and can’t afford to pay an editor.
- Rene shares there is a great app called CupCat that makes editing easier.
- Find editors in fiverr.com who can do $25 videos.
- Be Creative and Resourceful.
- Rene shares his thoughts about the assistance of AI in multiple formats.
- Concept of Ethos. What is the essence of who you are?
- Rene asks Jeff “who are you and what makes you unique?”
- Understanding the Ethos of your brand.
- Build your social media strategies with your Ethos.
- Something that is trending has nothing to do with you.
- “A thousand followers who believe on what you believe and love what you talk about is way more powerful than a hundred thousand people who don’t even know who you are” – Rene
- Rene shares the reason why he decided to start over with his social media.
- Rene talks about how to create your own Ethos.
- Understanding your ethos, origin story of that and leveraging that into what it means today and how to connect those dots into creating a story.
- Life's a stage.
- You need to strive for one to many, that’s when your business starts growing.
- Rene talks about the meaning of Influencer.
- Connect and learn more with Rene in Instagram Learnwithrene, Website meetrene.com/about
- Rene's message to listeners to continue to learn and grow, if you work hard during hard times the easy times will be incredibly beautiful.
Resources
https://www.meetrene.com/about
https://www.instagram.com/learnwithrene/
https://the-amplifii-podcast.captivate.fm/