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Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes

Thursday Feb 02, 2023
Focus on These 3 Things with Instagram in 2023- EP 96
Thursday Feb 02, 2023
Thursday Feb 02, 2023
Focus on These 3 Things with Instagram in 2023
What is the best cadence, days and times to post? You are going to want to tune into this episode for the tips to focus on this year as well as details and discounts for The Social Con event coming up in April! Tune in now.
Episode Highlights:
- Instagram and YouTube are the ones to watch for 2023. What do you need to know to stay on the forefront of trend and strategy?
- Did you know that Instagram Chief wrote an article outlining key areas of focus for the App? Jeff shares it. He and Tristan think that Adam Mosseri is the trick to Instagram. Why?
- In 2022, Instagram reached the milestone of 2 billion monthly active users but the article Tristan and Jeff are reading talks about the loss of identity there as well. What are the challenges?
- Tristan reads Adam Mosseri’s goals and focus with Instagram for the coming year.
- What about AR and 3D?
- Why is Instagram still arguably better than TikTok?
- Things are going viral again on Facebook with more engagement and followers are actually seeing content and not getting hidden without the prioritizing of marketing.
- What do Instagram and Facebook have in common?
- Jeff says, “I guarantee in 2023 that we are going to see a ton of AR and VR integration on Social.”
- What are Notes on Instagram?
- How do you use Stories vs. Notes?
- Know your audience. Ask questions that spark conversation.
- Do you utilize DM? Tristan talks about the value.
- How do you improve your Social Media Marketing Strategy with days and times to post?
- Tristan reviews and article by Giraffe Social Media that covers Social Media Tips for engagement on Instagram, Facebook, LinkedIn, Twitter, Pinterest, and TikTok.
- Jeff talks about his experience with timing posts.
- Tristan interviews Bryan Wong who wrote a book called “The Towel of Alibaba”. He shares interesting insights and info about how Chinese Social Media is more advanced.
- Jeff talks about how they're doing a lot of trainings lately about the 5 Best Video Techniques that you should be using in your business and he lists them.
- Jeff gives an example of limiting beliefs and a story of his daughter who is a newly licensed realtor.
- What impact does auto-posting have on the algorithm?
- Tristan shares the details of Social Con in April. Tristan and Jeff highlights the people who will be there and the value they will bringing to you. Don’t forget to sign up!
- Jeff shares what he is testing out on Social right now. Tristan shares his recent success and strategy he is working on..
Resources Mentioned:
Business Video School: https://www.bizvideoschool.com/
- Drunk on Social Website: www.drunkonsocial.com
- Drunk on Social Facebook: https://www.facebook.com/groups/136264191062786/
- Drunkon Social Instagram: https://www.facebook.com/groups/136264191062786/
- Jeff Pfitzer Instagram: https://www.instagram.com/jeffpfitzer/
- Jeff Pfizer TikTok: https://www.tiktok.com/@jeffpfitzer?lang=en
- Tristan Ahumada Facebook: https://www.facebook.com/labcoatagents
- TristanAhumadaYouTube: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q
- Lab Coat Agents Facebook Group: https://www.facebook.com/groups/labcoatagentsR
- Lab Coat Agents Twitter: https://twitter.com/LabCoatAgents
- Lab Coat Agents Instagram: https://www.instagram.com/labcoatagents/
Daily Shot #26 - 3 Things To Focus On With Instagram in 2023
Instagram 2023 Key Focus Areas
https://drunkonsocial.com/instagram/instagram-2023-key-focus-areas/
Instagram Chief Outlines Key Areas of Focus for the App in 2023
Daily Shot #27 - The Best Days and Times to Post on Social Media in 2023
The Best Times to Post on Social 2023
https://drunkonsocial.com/digital-marketing/the-best-times-to-post-on-social-2023/
The Best Days and Times to Post on Social Media in 2023 [Infographic]:
Social Shot #28 - Are you coming to Social Con 2023?
Register Now to SocialCon! https://socialcon2023.com/